Industry Connections, New Technology and the Future of Real Estate

It was great to see RE/MAX Activate 2026 come to Victoria, BC, bringing together agents, brokers and industry leaders from across the RE/MAX network to exchange ideas, reconnect with colleagues and discuss the future of real estate.Having spent many years with RE/MAX, I’ve always appreciated these opportunities to connect with people who share a passion […]

Real vs. RE/MAX After the Deal: Which Brokerage Model Fits Which Agent?

Now that Real and RE/MAX are under the same parent company, one question is going to come up a lot:What’s actually the difference between joining Real and joining RE/MAX?They’re now connected, but they aren’t the same brokerage model.And that’s important, because there isn’t one model that’s automatically right for every agent.UNDERSTAND REAL REMAX GROUP → […]

Real Technology Coming to RE/MAX: reZEN, Leo, AI Agents and Real Wallet Explained

One of the most interesting parts of Real and RE/MAX coming together isn’t the new company name. It’s the technology behind Real.Tamir Poleg has talked about making Real’s technology and systems available to RE/MAX Broker/Owners who want to use them. So what does that actually mean? Here are four parts of Real’s technology platform worth […]

REMAX Stays REMAX: What Tamir Poleg’s Message Means for Agents and Broker/Owners

One of the biggest questions since Real and RE/MAX came together has been pretty simple: What happens to RE/MAX? For agents, and especially Broker/Owners who have spent years building businesses under the RE/MAX name, that’s an important question. Tamir Poleg’s message has been clear: RE/MAX stays RE/MAX. This isn’t about taking down RE/MAX signs and […]

Real REMAX Group Deal Closed: 10 Things Agents and Broker/Owners Need to Know

The Real and RE/MAX deal is officially closed. Here’s what changed, what didn’t, and what agents, team leaders and Broker/Owners should be paying attention to now. The waiting is over. On August 24, 2026, Real and RE/MAX officially completed their business combination, creating Real REMAX Group Inc.The new organization brings together more than 180,000 real […]

REMAX and Real: Two Brokerage Models Explained

REMAX helped build generations of successful real estate careers. I know because I spent more than 20 years building within the brand—as an agent, team leader, trainer, recruiter and brokerage owner. Now the business is changing. Real is acquiring RE/MAX Holdings, and the two companies are expected to operate under Real REMAX Group following closing. […]

Real REMAX Group: What Is Confirmed—and What Is Still Unknown?

The Real and RE/MAX transaction is moving closer to completion. On August 18, new leadership changes provided a clearer picture of how Real REMAX Group will begin taking shape after the acquisition closes. After more than 20 years with RE/MAX, I see this as an important sign that the next chapter is already beginning. The […]

What the Real and RE/MAX Combination Means for Canadian Real Estate Agents

The Real and RE/MAX combination just moved another major step closer. On August 17, securityholders of both companies approved the proposed transaction. Subject to the remaining closing conditions and final court approval, the two organizations are moving toward the creation of Real REMAX Group. For Canadian real estate professionals, the question is no longer simply […]